Links to rhetorical tools:

Here are links to the rhetorical tools used in this class:

Schemes & Tropes -- Perelman & Olbrechts-Tyteca -- Fallacies -- Burke -- Rhetorical Toolbox -- Conspiracy Rhetorics

Friday, January 27, 2017

Refresh Your Memory Ad - Rhetoric Review and Analysis




6 comments:

  1. The following pictures have been modified from their original format to fit this computer monitor screen. Please, enjoy responsibly. (I will now avoid the "Have you played Atari today?" tagline. Oh, wait...)

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  2. I can't think of anything to add here. You've covered everything from the extensive extended metaphors to the color scheme and pun-filled double meaning word play. It seems you were able to "keep your cool". Hopefully my comment was "refreshing" to you.

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    Replies
    1. Yes, Zach, it was "cool." Too bad no one noticed the Easter Egg I put in the frame.
      Oh, well. I need to "chill out", but then again, I always need to "stay frosty" in Dr. Vrooman's class. Is that enough puns for you?

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  3. I can't think of anything to add here. You've covered everything from the extensive extended metaphors to the color scheme and pun-filled double meaning word play. It seems you were able to "keep your cool". Hopefully my comment was "refreshing" to you.

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  4. I do think that the keeping cool theme of the ad is also referring to the actual temperature of the computer. I think this because of the ice in the screen and the colors used in the back ground.

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  5. Speaking on the extensive use of metaphors, you can draw on the similarities of a ice cold drink to that of this special ICD hard drive. The image on the computer screen can create a metaphor just as ice keeps a drink cool the ICD drive keeps the computer nice and "cool".

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