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Hue-
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White people, clothing helps
appearance
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Value-
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Light Colors
|
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Saturation-
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Basic colors
|
|
High Contrast-
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Shadows around man kneeling
shows muscles, superiority
|
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Geometric-
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An illusion of being at the
beach
|
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Oblique-
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Focus seems to be on the man
and the woman on the right because they are brought closer to the front
|
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Open-
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Outside so no boundaries
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High angle-
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Seem to be looking up at
them, superiority
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Long-shot
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Can see them at a distance to show what you could be like if you
drink the soda
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Representationally-
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Obviously a non-white person would not be able to identify with this
add especially with this ad at the time period and the words that are used in
the ad
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Abstraction-
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Realistic idea but seems to be appealing to one audience
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I think you're on a good track but elaborate more. You're not really convincing me. I don't really know what direction you're trying to take me either. I think you have good elements, you just need to elaborate more.
ReplyDeleteI don't see our argument for this ad. My argument would be is Pepsi trying to say that if Pepsi is good enough for the middle class working people than it is good for everyone?
ReplyDelete