Links to rhetorical tools:

Here are links to the rhetorical tools used in this class:

Schemes & Tropes -- Perelman & Olbrechts-Tyteca -- Fallacies -- Burke -- Rhetorical Toolbox -- Conspiracy Rhetorics

Monday, April 23, 2018

Analysis of Black Power



Visual

Category
Definition
Why
Fonts style- Bold, all caps

Font is written in black and italicized on the important message and meaning
Visual- Color (hue, value, saturation)
Hue- Identification of colors
Value- Lightness/darkness of colors
Saturation- Purity/vividness of colors
Uses a faded brown color much like traditional African paper and depicts black words in rdrr to go with the movement and what it stands for.
Visual- Light (High Contrast)
Bright lights and dark shadows
No real use of lights in visual
Visual- Space (Closed)
The tops and sides feel enclosed, trapped
Image closes around the panther to make it the center of the attention, giving life to the subject and movement
Visual-Genre (Style)
Does the image fit into a particular “ism”?
Incorporates ideas of traditional African culture to make a callback to the ancestors many African Americans have had. The incorporation of this tradition gives call to the idea of slavery and how to identify as a black person in America. Also showing the idea that the movement is aggressive and wants radical change in order to meet their ideals of equality.

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