Links to rhetorical tools:

Here are links to the rhetorical tools used in this class:

Schemes & Tropes -- Perelman & Olbrechts-Tyteca -- Fallacies -- Burke -- Rhetorical Toolbox -- Conspiracy Rhetorics

Wednesday, January 27, 2021

Draft 1 - Outline - JL

 

  1. SAY THIS TO GET THEIR ATTENTION:

    1. Talk about anxiety 

    2. Limbic system

    3. How it relates to advertising 

  2. OK, JL, NOW PREVIEW MAIN POINTS DUDE

    1. Subconscious processing of emotive stimulus

    2. Devices, schemes and tropes

    3. How do those two connect?

  3. SHOW THEM YOU’RE CREDIBLE

    1. Expert on Vrooman’s chart

    2. Communication and psychology major

    3. Anxiety 

  4. CONNECT-THE-DOTS

    1. “Now that I have you thinking about all the ads that possibly influenced you subconsciously, let’s take a look at this coffee ad from the 40s and how devices and tropes were used in order to seduce people back then.

  5. WORK THAT BODY 

    1. Style

    2. Visuals

    3. How the work in conjunction 

  6. CONNECT-THE-DOTS 



  1. CONCLUSION

    1. Think of psychological closure (TBD)

2 comments:

  1. great outline, make sure to go into detail! overall good outline.

    ReplyDelete
  2. I liked your outline! It was simple and to the point. I know with mine I wrote down a lot and I need to work to getting it to this point where it is just a word or two to get me started. Really good and excited to see your presentation

    ReplyDelete