Ashley Medellin Kellogg’s Outline
Introduction
Attention Getter: Growing up, my mother would always tell me stories. (Tell the story).
Thesis: This ad does well in displaying that a good breakfast making a family happy and does a good job in advertising the cereal itself and tights!
Credibility - as a corn flake eater (in my youth), and a student in Vrooman's rhetoric class, my credibleness is there.
Main points: What we see in terms of rhetorical devices (color, height, etc), Kellogg’s and tea, happy family.
Transition
Main point 1: Visuals- COLOR/PICTURE/FOCALIZERS
Hue/Value
- - Light tones, so Kellogg’s red stands out.
- - Eye level
- - Bold tight, red font on the bottom.
· - Transition (just make it smooth)… I’m getting thirsty, what’ll help? TEA. The ad agrees.
Main Point 2: Schemes- Kellogg’s and Tea
- The usage of emphatics (dealing parts of the argument) as taken from Vrooman's chart of rhetorical devices.
- - What better way to your morning than with a good tea? KELLOGS.
- - Point out the words on the bottom.
· - Transition to noticeable happiness (their tea and cereal… blah blah blah = happy!)
Main point 3- Happy Family!
- -Noticeable happy family
- -All smiles
- -Attentive mother
· Transition (restate everything)
Conclusion: Maybe tie back to moms’ cereal stories and how their happy family was just like the ads happy family.
References:
Vrooman, The Zombie Guide to Public Speaking
Vrooman’s Schemes & Tropes chart http://www.comm274.blogspot.com/
This outline looks well-organized except for the lack of references. I'd like to know more of your argumentation and look forward to hearing you speak!
ReplyDeleteI really like this! It's well written and looks like it'll translate well into a speech. It needs a bit more edits, like for your conclusion, and the transitions.
ReplyDeleteIt's Haley by the way!! :))
DeleteLooks good I can tell how your main points will prove your thesis, good job. The citing of Vroomans rhetorical devices could possibly be said before your transitions to your main points, but im not to sure.
ReplyDelete