Introduction:
- Mountain Dew is big soft drink company. However, it has been overshadowed by many other soft drinks over the years.
- Mountain Dew found it’s niche appealing to gamers, skaters, and teens.
- Many gamers frequently game, and so are less inclined to have many friends or much of social life.
Preview:
- Basic Explanation of Ad
- Point out interesting things in the advertisement itself
- Examine advertisement’s message
Credibility:
- Dr. Vrooman’s chart helps provide the tools to analyze the rhetorical context of the advertisement.
- Generally, it is common knowledge that if you drink soda all day and play video games, you will not have many friends, be in shape and especially not tan.
Thesis:
- Mountain Dew claims that if you drink “MD” and play online games then you will make friends, and be happy.
Body:
Point #1: Discuss how Schemes, Tropes, and Visual and Stylistic Elements help convey Mountain Dew’s message.
Point #2: Is the advertisement successful? Does everyone play online games, drink Mountain Dew and have a million friends? Absolutely not.
Point #3: MD attempts to portray MD as an all purpose “sports drink,” as evidenced by sporting goods in the advertisement.
Conclusion:
Reiterate thesis, reiterate main body points and point to the advertisement’s missteps. Emphasize the ridiculousness of this advertisement.
Citations:
- Will add Vrooman’s chart
References List:
TBC
This is a really good start for your outline of your presentation. I like how you are trying to look beyond just showing the rhetorical devices as part of your argument, but actually looking beyond that to see the underlying message and look to see how successful the ad even is. Besides adding citations later, the only other thing I would suggest is to maybe make your intro less wordy, or try to incorporate something that will bring more attention to your presentation within the the ideas you already have for your intro.
ReplyDeleteThe first thought that comes to mind with this outline is the excellent organization and detail. However, I feel that you could get lost in the depth of this outline. Perhaps shortening some of your points will allow you to more efficiently communicate points of your speech. Finally, your thesis is exquisite as it dives into the manner in which individuals crave attention and happiness and how Mountain Dew is manipulating this with their ad.
ReplyDelete