Social Movement Signs, Babby

In this post, I’ll be talking about the women’s rights protest sign in this image below.

There are layers here. First of all, they used color to cast emphasis onto their message with white font on a black background, an easy-to-read font in all caps, and some snowflake icons around the word “BLIZZARD.” The color contrast is important because it draws the eyes to this sign, and the all-caps basic font is important because it makes it easy to quickly read, which is great for when you’re in a crowd of moving people and being read at varying distances. At events like these, a solid quick-to-read sign can help spread your message further and to more people. The snowflakes are used to represent the unity between the protesters, if not all people who are fighting for human rights. If you’re going to call them snowflakes then you’re going to have to deal with an army of them, Hence, the “BLIZZARD” pun. I love so much that this is an angry pun. Sometimes humor can be a great way to deal with horrible things, so why not a pun? After all, if the people this protest opposes will cringe at all the “snowflakes,” then why not say “call me what you want, we won’t stop and we’ll make as many puns as we want” as they cringe at the pun as well? Inflict a double cringe. Critical damage to the opponent. Huzzah for puns! Although, I think that there’s also a certain amount of irony in this sign. However, it’s part of an overarching irony that encompasses the entire term “snowflake.” I mean, who’s the one melting down about people asking to be treated with equal human rights? Who’s the one who takes personal offense at that and makes a big angry deal of it? Because, look at this woman. Not screaming and having a meltdown, even though she’s in a group with violated rights. Just calmly smiling, sharing her message while using an expression that people use to imply that she’s constantly breaking down.