Links to rhetorical tools:

Here are links to the rhetorical tools used in this class:

Schemes & Tropes -- Perelman & Olbrechts-Tyteca -- Fallacies -- Burke -- Rhetorical Toolbox -- Conspiracy Rhetorics

Wednesday, April 22, 2020

My 2 Moms Are Married



This sign made in support of gay marriage being legally recognized across America and was held outside of the Supreme Court as DOMA was discussed. Everything about this image is adorable in the smartest ways. First, there’s the font. It’s clearly handwritten with markers and pencil and looking at the ways that most of the letters were colored, and the messy pencil hearts, this fills one’s head with an image of this sweet little girl and her two moms sitting down together to make this sign. The words “are” and “married” have special touches which sort of make them “gimmick fonts” in their own way. “Are” is meant to look sewn on. This is likely done for an aesthetic emphasis, with the way its “stitched” making one associate with quilts and stuffed animals, which also associates it back to children/families. “Married” is given a three-dimensional pop, which draws attention to itself, which makes sense for a sign at a protest for gay marriage. It also emphasizes the image of the family making this together, since the first thought one might have when they see the rim around the letters is “ah, the parents did that part.” The hearts with “love” and “happy” are the parts of this that were most clearly done by a child. So, that says “look, I have two moms, and we’re a healthy, happy little family.” It also puts the counter-protesters in a particularly evil light, since they’re opposed to such a sweet family. As far as color scheme goes, the colors used are mostly warm, with black being used to add contrast to the yellow and red. The alternation in colors between words makes this sign very eye-catching, and the black rim on the red “married” draws the eye to that most of all.

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