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Schemes
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-assonance
The constant of vowels that
are laid out amongst the ad within the catch line and the captivation ties in
the “catchiness”
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Tropes
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Exaggeration through the
phrases of the subtext. It helps reveal the thrill to the intended audience
which ties into the nature of toy’s background.
"Evel" origanted from Evil. Sense of thrill -Attachment to advertised figure.
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Visual
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-eye level: given the
perspective to see the figure as if they were right in the site. Provides to
the demonstration of the toy.
-High contrast: Dark
shadows help give the depth to the figures, which leads to the captivation of
the essence. The red white and blue are the repetition of colors reiterating
the intended appeal to the intended audience in the given period.
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Style
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-All Caps and Bold title. Gives automatic appeal with the
use of repeated colors.
-spacing: more of whiter spaces within subtext for extra
info. Not important for bringing in audience as much as informing by this
point.
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